The Only Hybrid, 360º Marketing Strategy That Delivers Real Results

Spending $5K–$10K per month? Get faster, smarter results.

We combine Connected TV, paid social, and display ads to reach high-intent audiences, drive traffic, and convert leads. Our difference? We resolve a significant portion of your web traffic into de-anonymized, first-party data—so you OWN your audience.

Companies spending 5-10k per month see real results, really fast. This budget level allows us to deal in connected TV to drive brand lift into high intent audiences while using paid ads on social and display to drive traffic and conversions. The traffic it’s important because we can resolve a signifiant percentage of web traffic into a de anonymized first party data set.

This data is put into a customer data platform (if you don’t have one, we will provide one) and initiate automated marketing flows for further penetration and conversion. This is truly a 360º marketing play that remains channel agnostic and audience focused. We serve ads to these audiences based on where they like to consume content and convert, at exactly the time they seek to do both. Meeting people on platforms they prefer is mission critical and that is why we stay platform agnostic while serving ads everywhere they may go. Building audiences on these platforms is a guaranteed way to waste ½ your ad spend on bot traffic and errant data. But serving ads to OUR audience on these platforms is still possible.

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How It Works

Reach the Right People, Early

Our proprietary intent data targets real buyers, free from bots and bad data.

Cross-Channel, Cross-Device Targeting

Your ads appear where your audience actually engages.

Real-Time Traffic Resolution

We turn web visitors into usable first-party data.

AI-Driven Follow-Up

Automated email & text sequences boost conversions.

Complete Attribution & Tracking

See the full customer journey from start to finish.

Why Specificity?

Our proprietary intent data feeds use signal data to identify those showing interest in what you sell, very early in the buying cycle. This provides a clean, bot free audience with real intent to drive brand lift and revenue with the attribution model that proves it, all while building a first party data set YOU own.

Specificity is the first, and only, truly hybrid agency play that addresses waste, fraud and data accuracy while developing an in-market play the is sure to get people to fall in love with your brand and do business with. Truly a 360º tech stack that fully encompasses everything needed for success in the 2025 adtech paradigm we find ourselves in.